“Is there a way to make my brand even bigger?”
That is a question a lot of big brands have. They want to make their brands even greater, but they can’t find a suitable way to make it bigger because making a huge breakthrough as creating innovation on products, developing a branch company, or even merging with large enterprises is precarious and might create a significant loss instead of fat gain.
Then, is there a way to make a great existing brand even bigger?
The answer to it is yes. One of the practical ways to make a big brand even bigger is to collaborate with talented and famous celebrities.
Adidas x Kanye West’s Yeezy
Adidas collaborated with Kanye West on their Adidas Yeezy apparel designed by Kanye West. This strategy is proven successful, as teenagers around the world that love Kanye or even people that only goes with the hype love their collaboration, shown by the significant increase in the sale of Adidas x Kanye’s Yeezy.
x Rihanna’s Fenty
Another collaboration between talented musician and a huge brand in sports that works well to make their already big names even greater. Not only teenagers love their job, but even designers around the world also agreed to say that Puma x Rihanna’s Fenty is a masterpiece.
The examples are shown above clearly shows there are lots of ways to make your existing brand even bigger. Not only the big brands get to make their names bigger, but the people they’re collaborating with are also making a name for themselves, as personal branding works well on this one. Interested in working with famous people and create a masterpiece with them? Consult with us; we’ll love to help you!